06.28.2017
culture

This Is What The Modern Marijuana Consumer Looks Like

At least according to a recent survey conducted by delivery startup Eaze.

The modern marijuana consumer is an interesting beast. This elevated cannabis enthusiast is also college more often than not educated, by-and-large is employed full-time, sometimes married, sometimes a parent, is representative of all genders, and some even spend an average of more than $1,700-per-year on weed––an amount that tops alcohol, tobacco, and personal care combined––according to an inclusive survey conducted by weed-delivery startup, Eaze.

To arrive at these figures, Eaze polled more than 10,000 people by way of a 32-question email survey.

“Despite the recent victories in marijuana legalization, cannabis use still carries a stigma among some Americans. This study tells a new story about the thousands of people who consume cannabis daily,” the Eaze study reads. “In this report we explore three emerging segments of cannabis consumers: women, parents, and working professionals.”

Keep scrolling for more highlights from the study’s results:

• 57 percent of cannabis consumers belong to the millennial generation, followed by Gen X, Gen Z, and the Baby Boomers generations.

• 51 percent of modern cannabis consumers have a college, or postgraduate degree.

• 66 percent of cannabis consumers identify as male, while 32 percent identify as female.

• 59 percent of said surveyed women, say they consume cannabis daily.

• 91 percent of marijuana consumers are employed full-time in multiple industries, while 19 percent of these hard-working cannabis enthusiasts have jobs in the technology sector.

• 1 in 5 (22 percent) of survey participants are parents, while 66 percent of respondents are married. Of the previously mentioned parent/cannabis consumer hybrids, 63 percent said they consume cannabis daily.

• The average Eaze user spends $1,704-per-year on cannabis.

• And 4 out of 5 respondents (87 percent) have reduced alcohol intake, and say that their cannabis use can be directly correlated to said cutting down of boozing.

Information and statistics such as those gleaned from the Eaze study are important in furthering the national discussion surrounding cannabis use, and the legalization of marijuana, as they normalize weed-use in general. Sure, while these numbers are not representative of everyone on earth who smokes weed, they portray a significant portion of voting adults, and demographics that are absolutely and immediately affected by the nation’s drug laws. Similarly, the Eaze-gathered data is congruent with national averages, as the most recent polling shows more than half (60 percent) of American voters are in favor of legalizing weed.

You can read the full survey here.

All images courtesy of Eaze.

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